April 25, 2024
Latest Eyewear Fashion Trends

Longchamp Eyewear: New Parisian Designs for Fall 2021

3 min read September 3, 2021 Jennifer Sikorski

Longchamp is one of the most prominent French brands in the fashion industry. The name of the company is given in honor of the Parisian racetrack Longchamp, hence the famous brand logo with the image of a jockey.

The brand was founded by Jean Cassegrain in Paris in 1948. It all started with the production of smoking pipes, and then the famous leather cases for them appeared. The idea to create this accessory for smoking pipes was so successful that within a year more than half of Paris smokers were wearing pipes in Longchamp brand covers.

The era changed and the brand adjusted to the realities of the time. 30 years after its founding, the company stopped producing tobacco and smoking accessories and switched to producing stunning leather accessories under the Longchamp logo – from men’s and women’s bags and suitcases to wallets and key bags and other high-quality leather goods.

Launched in 1993, Le Pliage, a nylon foldable bag with leather handles, became a hit. The convertible bag, made of durable nylon with leather handles, when folded fits in the palm of a hand, when unfolded it is ready to hold a lot of necessary things, including several books and even a laptop. Its wonderful ability to metamorphosis and its moderate cost have made Le Pliage an incredibly popular and iconic item for the brand.

Today, there is no longer a corner in the world where Longchamp brand products are not sold. Eyewear is a new line for the brand. Glasses, this previously missing piece, is an indispensable accessory in every women’s and men’s wardrobe, has enhanced and expanded the company’s portfolio.

The Longchamp collection of ophthalmic frames and sunglasses, launched for the first time in 2017 by optical industry leader Marchon Eyewear, was inspired by the iconic Longchamp handbags. In particular, some models are adorned with a well-refined bamboo-like element, recalling the iconic detail of the Roseau bag, while other models can be folded just like the famous Le Pliage.

Longchamp frames and sunglasses express the brand’s overall style of exquisite Parisian flair and luxury, while truly reflecting the Longchamp free and creative spirit. Each model in the collection is distinguished by thoughtful innovative design, rich color palette, and excellent quality. All styles are crafted with attention to comfort and sophistication.

LO-690S

This sunglass model from the new capsule collection is made from 40% Plant-Based Resin without sacrificing the quality, impeccable workmanship, and luxurious finishes. The brand’s signature pattern adorns the temples of this spectacular eyewear piece. This style is offered in Black, Wine, Blue, and Brown.

LO686S

This sophisticated sunglass style features the metal bamboo detail on the temples which is the reminiscence of the Roseau bag. The soft Cat-Eye shape will fit ideally those women who want to add a touch of Parisian charm and mystery to their look. This luxurious frame is available in Burgundy, Black, Vintage Havana, and Red Havana.

LO701SJ

These oversized butterfly-shaped sunglasses are an elegant addition to a true woman’s look. The gorgeous acetate model, graceful and feminine, showcases a refined silhouette that combines modernity and timeless style. The well-known brand logo adorns the comfortable, sophisticated temples, recalling the brand’s aristocratic roots.

Longchamp glasses are especially popular among confident and successful women who value style and impeccable quality. Luxurious frames made of plastic, acetate, and metal are perfect for formal and social events.