The history of the GANT company began in 1941 when the married couple Bernard and Rose Gantmeicher started to create men's shirts for supply to the famous American brands such as Brooks Brothers, Manhattan shirts, and others. The distinctive mark in the shape of the letter G, with which Bernard marked the breast pockets of the products, was a guarantee of quality. In the fifties, the brand became popular for its signature shirt designs, with the addition of a distinctive fold and buttonhole at the back, as well as buttons on the collars. In the sixties, the GANT assortment included clothing that became in demand among students: trousers and legendary polo shirts with long sleeves and a pattern in the form of wide stripes.
Having retained the status of an exclusively male brand for almost a century, at the beginning of the 21st century, GANT launches a women's line and its popularity does not cease to grow from season to season. The highest quality fabrics, interesting silhouettes, and related accessories such as eyeglasses, watches, belts, perfumes - all this allows women to create a completely stylish image. The GANT frames collection for women contains a large selection of models created in the spirit of American classics combined with the sophistication of European style. Fashionable shapes and unique colors of GANT eyeglasses help women to emphasize their individuality.