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2020 Collection

BOSS 2020 Eyewear Collection

Products: 124 of 117
Products: 124 of 117

Want to make a statement? Start with your eyewear. Want to make a powerful and bold statement? Start with BOSS eyewear. Distinguished by innovative design and sophisticated aesthetics, BOSS glasses are appreciated by thousands of men and women all around the globe. The brand is constantly striving to capture the ever-changing fashion trends and keep in touch with innovations in optical technology. It creates successful combinations of high-tech materials and elaborates details in order to underline the refined character of each new collection. For the Fall/Winter 2020 Season, BOSS presented an outstanding eyewear collection for a new generation of men and women leading the way into the future.

Your style, your story: the new BOSS Eyewear campaign starring Orlando Bloom

The FW20 men’s assortment smartly combines functionality and durability with impeccable design and comfortable fit. The collection includes four modern eyewear lines: Optyl & Metal, Optyl & Titanium, New Active and Light Metal. The Optyl & Metal line offers 6 timeless models, both optical and sun, inspired by the BOSS eyewear top-sellers. The frames feature Optyl or Metal fronts for the ultimate lightness and durability, brand-new metal temple for an innovative look, top-grade flex hinge for a superior fit and plastic end-tips for the best adjustability. The highlights of the collection are classic rectangular sunglasses BOSS1183/S and elegant optical frame BOSS1185.

BOSS Sunglasses

Optyl & Titanium is a premium eyewear line that offers three optical styles, which are a perfect mix of top-grade materials for incomparable lightness and comfort. Each frame features a super thin construction for a sophisticated look and completely adjustable titanium temples and plastic heat shrink to guarantee an excellent fit. Created especially for active and dynamic men, the New Active eyewear line from BOSS offers sporty silhouettes with wide sizes for a perfect fit, available in eye-catching, bright colors. The frames feature super flexible temples in rubber and metal and high-grade polar lenses. Among the most popular models are BOSS1199/S and BOSS1202. The Light Metal line is associated with style and expression and offers sophisticated frames that feature refined RX-able fronts made of 2 metal rims (e.g. BOSS1191/S, BOSS1193/S).

The FW20 eyewear collection for women presents subtle feminine frames in sophisticated colors, reflecting pristine elegance. The assortment includes three different lines of glasses, especially designed for a BOSS Woman: whether a successful and strong, sensual and sophisticated, or intelligent and inspired. The Distinctive Codes collection offers both optical frames and sunglasses that feature bold, sharp designs and iconic BOSS details. The Light and minimal glasses appeal to those women who appreciate lightness and sophistication. Each frame has a combined metal-acetate construction and ultra-thin stainless steel temples for a modern and elegant look. The last, but not the least – the Ultra-Light Titanium collection presents 3 optical titanium models that provide an intelligent and refined look.

BOSS Frames

For its Spring/Summer 2020 Eyewear campaign, BOSS has chosen a world-renowned actor, Orlando Bloom, as an ambassador of the collection. The new campaign, shot in Los Angeles by Cliff Watts, reflects the MY OWN BOSS spirit and portrays the strong, self-confident and authentic attitude of the BOSS man. The assortment includes ultra-modern, elegant frames that feature sleek shapes and versatile clip-on lenses. The hottest styles from the collection are the single-bridge aviators, geometric rectangles and classic oval frames. Everybody has a story, and your first chance to tell it is through your style. Join the HUGO BOSS family by choosing a pair of impressive, high-quality glasses to look trendy and confident wherever you go.