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The Max Mara brand is famous for designer clothing and quality accessories, and the famous beige coat has already become a fashionable classic of the brand and a worldwide symbol of elegance and quality. This Italian brand was founded in 1951 by Achille Maramotti, who inherited his love for women's fashion from his dressmaker's mother and great-grandmother. Maramotti was inspired by Parisian haute couture, passing trends through the prism of Italian style and the needs of ordinary women. The young businessman opted for affordable prices, preferring natural fabrics, elegant classic cuts, and clear silhouette lines for his products.
Today, more than 60 years after its inception, Max Mara has grown into one of the most popular and best-selling brands, with various stylistic lines of clothing and accessories. The first Max Mara collection of sunglasses and frames was launched in 1988 to reflect the total look of the elegant woman. The collections express femininity, true elegance and are characterized by high-quality materials, modern designs, and special minimalist style. Modernity and fashion trends are mixed with sophisticated simplicity. The flawless models of the brand will appeal to fans of trendy sophisticated accessories.